Whether you need to write a podcast description for your own show or you've been hired to write one for someone else, use this foolproof formula to put together a compelling podcast description that draws listeners in.
Tag - Podcasting
Want to Grow Your Podcast Audience? Focus on These Three Areas
A strong marketing strategy will be essential in helping you attract and retain an audience for your podcast.
How to Figure Out Podcast Rates and Other Things That Make Freelancers Uncomfortable
What is your work worth? If you don’t know the answer to this question, you most likely aren’t getting paid the rates you deserve.
When the Tech Does the Trick: Podcast Recording Tips for Beginners
Developing a podcast that keeps audiences engaged with sound is a crucial step in retaining listeners.
Common Business and Legal Mistakes Podcast Freelancers Often Make
It's easy to get so caught up in the creative aspect of making a podcast that you forget you're creating intellectual property that needs to be protected.
Podcast Advertising: A New Multimillion Dollar Frontier
Making money from doing something you love is the ultimate goal. But there are many different avenues for podcast advertising, from produced reads to branded podcasts — which is right for you?
What’s the Podcast Script Beating Up Against My Chest?
Want to make a stand-out podcast? Your college essay-writing skills are about to come in handy!
How to Create a Podcast: A Step-by-Step Guide for Content Marketers
From coming up with a catchy name to getting the sound right, details matter when creating a podcast. Use this guide to ensure you hit all the components of creating a successful podcast.
Why Content Creators Turn to Podcasts as a Form of Expression
Get storytelling tips from the creator of 'This Land' podcast, Rebecca Nagale, on how to appeal to a wider audience.
Scaffolding a Podcast Structure: Narrative or Conversational? Fiction or Nonfiction?
There are many different podcast structures, from reported journalism to thematic talk shows — and then there are some that define their own genre. Take a look at some of the more common (and uncommon) podcast structures to get...
Why It’s Important to Define Your Audience When Making a Podcast
Defining your niche audience is one of the first things you should do when creating a podcast. After all, that key component will influence every decision that comes after, from topic choices to guest hosts.
Hopping on the Podcast Caravan With One Foot Still Dangling Off
What do you do when fears and questions are about to stop you from making a podcast? You create a good old-fashioned pros and cons list, that's what!
How Podcasts Became a Bit of an Addiction (and Led Me to Create My Own!)
It seems like everyone is addicted to podcasts these days, whether it's about an industry trade or true crime. But have you ever thought about making your own?
How to Craft Great Business Podcasts: Q+A With Wondery CCO Marshall Lewy
We’re chatting with Wondery Chief Content Officer Marshall Lewy on how great podcast producers craft story, hire voices, and how businesses can emulate their practices to get way more downloads.
Podcasting to Win: With Wondery Founder Hernan Lopez
Is your podcast visionary, or just perfunctory? The founder of Wondery, former Fox International CEO Hernan Lopez, shares simple yet crucial strategies for producing a successful podcast, in our one-on-one interview.
Best Wondery Podcasts: Five Series to Tune Into, From the Next Big Podcast Network
Podcast startup Wondery claims a sweet spot in content creation and curation within the booming but highly competitive podcast landscape. And it found its spot through strong, innovative storytelling across several successful...